It all started with a final project for an Indigenous Studies Course, facilitated by Dr. Renae Watchman. As a class, we were challenged to think about resistance within our everyday experience. One morning, on her way to school, Alexandra went to her favourite local coffee shop. Looking down at their array of beverages, she was struck with a thought. Here she was, purchasing product that supported small businesses and Indigenous communities elsewhere in the world. What if there was a tea that raised awareness of the missing and murdered Indigenous women, girls, and two spirit people, while also using Canadian ingredients and donating to a local women’s shelter?

Thus, Sarjesa Inc. was born.